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Black Friday Promotion

November 16, 2022

News Release Contact:

Virginia ABC Communications - (804) 213-4413
Email: [email protected]

Virginia ABC to Discount 20 Top-Selling Products Nov. 25-28

Customers can save 20% on 20 popular products during Virginia Alcoholic Beverage Control Authority’s holiday doorbuster event. The promotion will be held Friday, Nov. 25, (Black Friday) through Monday, Nov. 28, (Cyber Monday) in all 397 Virginia ABC retail locations and online at http://www.abc.virginia.gov.

The discount is available on the following products:

750 ml
1800 Tequila Reposado
Courvoisier VS Cognac
Grand Marnier
Jameson Irish Whiskey
Patrón Tequila Añejo
Skrewball Peanut Butter Whiskey
The Botanist Islay Dry Gin
Tito's Handmade Vodka
Wild Turkey American Honey

1.75 liter
Absolut Vodka
Baileys Original Irish Cream
Bombay Sapphire Gin
Bulleit Rye Whiskey
Elijah Craig Small Batch Bourbon
Grey Goose Vodka
Johnnie Walker Black Scotch
Jose Cuervo Especial Silver Tequila
Sailor Jerry Spiced Rum

A purchase limit of three bottles per customer will apply to promotional items. Customers are encouraged to visit Virginia ABC’s website at http://www.abc.virginia.gov to search for stores, determine the availability of products at any retail location and order spirits online for in-store or curbside pickup, or home delivery in select areas.

Spirited Thursdays, which will feature one category of spirit weekly through December 29 (except for Thursday, Nov. 24 and Thursday, Dec. 22), are other savings opportunities.

As required in the Code of Virginia, ABC’s profits from in-store and online retail sales are remitted each year to the commonwealth for designated state programs and services. For fiscal year 2022, ABC contributed a total of $622.8 million ($243.6 million from retail sales) to the commonwealth.


The Virginia Alcoholic Beverage Control Authority (ABC) is a major source of revenue for the commonwealth, contributing more than $2.7 billion to the general fund in the last five years. Virginia ABC currently operates 397 state stores and provides alcohol education and prevention programs for people of all ages. Its Bureau of Law Enforcement oversees approximately 19,000 ABC licensed establishments. Now marking its 88th year, ABC remains committed to progress and innovation in carrying out its vision of bringing good spirits and excellent service to Virginia.

Web: www.abc.virginia.gov  Facebook: @VirginiaABC and @SpiritedVirginia  Instagram: @spiritedvirginia  Twitter: @VirginiaABC LinkedIn: https://www.linkedin.com/company/virginiaabc

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  • Black Friday Promotion