A unique and unmistakable recipe has characterized Campari, the aperitif par excellence, for over 150 years. The inimitable Campari recipe, used as the basis of many cocktails served worldwide, has been kept the same since its inception and remained a closely guarded secret, passed down over the years. Campari was the result of Gaspare Campari's experiments in concocting new beverages. It is still produced today with the same ingredients and following the confidential recipe.