The Virginia Department of Alcoholic Beverage Control (ABC) store at 1301 N. Main St. in Altavista is reopening this week in a new location with an enhanced look and feel. After being closed for a short period to complete the move, customers will be able to shop for distilled spirits at the retail outlet’s new space at 105 Clarion Road on Friday, Feb. 10.
Operating hours at the Campbell County retail outlet will expand by two hours Monday through Saturday, allowing patrons to shop until 9 p.m. Sunday hours will remain the same as all other Virginia ABC stores: noon to 6 p.m.
“We are excited about the chance to enhance our Altavista store and modernize its interior,” said Director of Retail Operations Wilson Jones. “We are also pleased to offer expanded evening hours for customer convenience.”
The location change allows for a refresh of the store’s interior by featuring new lighting, fixtures, paint, counters and flooring. It also increases the size of the retail outlet from 3,000 to 3,200 square feet.
With 950 items to choose from, customers will be able to find the distilled spirits and mixers they currently enjoy. The more spacious design also offers the opportunity for the store to carry a selection of more than a dozen Virginia wines that were not available before the move. In the coming months as customers request particular items, staff will have the ability to expand the type and number of products carried in-store.
Customers have been purchasing distilled spirits at the Altavista location since 2003. In fiscal year 2016, the store sold more than 20,000 gallons of product generating just under $1.31 million in gross sales.
A searchable list of Virginia ABC’s 364 stores—including brands and quantities of spirits available at each location—can be found on the agency’s newly updated website (www.abc.virginia.gov).
“The relocation will provide an enjoyable and inviting atmosphere for both long-time customers and patrons who haven’t previously explored our selection of products,” Jones added. “The move underscores our commitment to providing excellent customer service."
The Virginia Department of Alcoholic Beverage Control (ABC) is a major source of revenue for the commonwealth, contributing more than $1.9 billion to the general fund in the last five years. The agency currently operates 364 state stores. Its Bureau of Law Enforcement oversees more than 17,000 ABC licensed establishments while the Hearings and Appeals Division considers more than 700 cases each year. The agency also provides alcohol education and prevention programs for people of all ages. Now marking its 83rd year, ABC remains committed to progress and innovation in carrying out its control, service and revenue mission.