For more than a quarter century the Virginia Department of Alcoholic Beverage Control (ABC) store located at 15127 Patrick Henry Highway in Amelia has occupied 1,200 square feet. To accommodate the increase in customers purchasing distilled spirits, the store is expanding into the adjacent retail space. Operating hours at the retail outlet will also expand by an hour on Friday and Saturday evenings allowing patrons to shop until 7 p.m.
The Village Square Shopping Center store will undergo a complete renovation to transform the shopping experience. During the construction project the location is closed through late September.
The renovation will include new interior elements such as flooring, paint, ceiling tiles, lighting and counters. The entire footprint will increase to 1,800 square feet, nearly doubling the sales floor where products are displayed. The more spacious design will offer the opportunity for the store to carry more than 400 products, an increase from the current selection. When the store reopens the last weekend of September, it will carry a wide selection of distilled spirits and mixers, including many that are Virginia-made.
“We are excited about the chance to expand our Amelia store and modernize interior elements, which will provide an enjoyable and inviting atmosphere for patrons,” said Director of Retail Operations Wilson Jones. “In addition, we are pleased that when the store reopens this fall it will have longer hours until 7 p.m. on two busy shopping nights to offer more convenience for our customers.”
Preliminary data shows the Patrick Henry Highway store sold more than 11,000 gallons of product and grossed nearly $750,000 in sales in fiscal year 2016.
“Amelia residents requested that we update this store, and the complete overhaul of this space is proof that we are listening,” said Chairman Jeffrey Painter. “I think shoppers will be pleasantly surprised with the changes and will respond positively to having an updated Virginia ABC store in their area.”
During the seven-week closure, several Virginia ABC stores located within a 20 mile radius in Farmville, Crewe, Woodlake, Blackstone and Powhatan are open for business. A searchable list of Virginia ABC’s 360 retail outlets—including brands and quantities of spirits available at each location—can be found on the agency’s website: www.abc.virginia.gov. Customers may also order spirits online for delivery to the store of their choice.
The Virginia Department of Alcoholic Beverage Control (ABC) is a major source of revenue for the commonwealth, contributing more than $1.8 billion to the general fund in the last five years. The agency currently operates 360 state stores. Its Bureau of Law Enforcement oversees more than 17,000 ABC licensed establishments while the Hearings and Appeals Division considers more than 700 cases each year. The agency also provides alcohol education and prevention programs for people of all ages. Now marking its 83rd year, ABC remains committed to progress and innovation in carrying out its control, service and revenue mission.
Amelia ABC Store Undergoing Expansion of Both Space and Hours