Until last week, customers in the western part of Hanover County wanting to make spirits purchases had to drive to Ashland, Goochland, Short Pump, Louisa or Glen Allen. On June 18 that changed when the newest store in the Virginia Department of Alcoholic Beverage Control (ABC) network opened in Montpelier.
The Montpelier location is the fifth Virginia ABC store to open since the start of the current fiscal year on July 1, 2014. It sits in the Montpelier Shoppes shopping center at 16605 Mountain Road.
To celebrate the inaugural store in Montpelier, Virginia ABC is hosting a grand opening at the location on Tuesday, June 30, at 10 a.m. The ceremony will include brief remarks from Virginia ABC commissioners, a ribbon cutting, informal store tours and refreshments.
Community members are invited to attend the grand opening celebration. The first 25 customers who make a purchase on June 30 will receive a free non-alcoholic gift.
“Hanover residents were telling us they had to travel too far to get to an ABC store,” said Virginia ABC Chairman Jeffrey Painter. “We listened and looked into putting a location in their area. And they were right—Virginia ABC did need a store in Montpelier.”
The shopping center, located near the intersection of routes 33 and 54, was built in 2006. A previous tenant occupied the retail space before Virginia ABC leased the site. The store was completely remodeled—paint, flooring and shelves—before Virginia ABC moved in to offer an inviting atmosphere for patrons.
The 2,484-square-foot store employs eight people. It carries more than 1,200 products, including more than 350 vodka items and nearly 300 bourbon items as well as a selection of Virginia-made wines and spirits. As shoppers make purchases and express their preferences, the store manager will refine and customize the product mix at the store to accommodate customer favorites. The location’s operating hours are 10 a.m. - to 7 p.m. Monday through Thursday, 10 a.m. - to 9 p.m. Friday and Saturday and 1 p.m. to 6 p.m. Sunday.
“For the last decade, Virginia ABC has been opening smaller stores in more areas to reduce travel time for customers,” said Painter. “The opening of the Montpelier store is a continuation of that retail strategy. We are pleased with this trajectory of retail growth that enables us to meet the needs and fulfill the orders of customers and restaurant licensees in more rural areas of the state.”
Virginia ABC operates 352 stores in the commonwealth. The agency has opened 100 stores in the last 15 years and has plans to open additional stores based on market research, customer demand and available locations. Currently 98 percent of Virginia’s population resides within 10 minutes of an ABC store.
Customers may use Virginia ABC’s newly updated website (www.abc.virginia.gov) to search for ABC stores, determine the availability of products at any of the more than 350 retail locations and order spirits online for delivery to a local store.
The Virginia Department of Alcoholic Beverage Control (ABC) is a major source of revenue for the commonwealth, contributing more than $1.8 billion to the general fund in the last five years. The agency currently operates 352 state stores. Its Bureau of Law Enforcement oversees more than 16,000 ABC licensed establishments while the Hearings and Appeals Division considers more than 700 cases each year. The agency also provides alcohol education and prevention programs for people of all ages. ABC is committed to progress and innovation in carrying out its control, service and revenue mission.