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Brunswick Native and JMU Student Named Virginia ABC College Tour Peer Advisor

October 06, 2014

News Release Contact:

Jennifer Guild - (804) 325-8468
Email: pubrel@abc.virginia.gov

Brunswick Native and JMU Student Named Virginia ABC College Tour Peer Advisor

  • Brunswick student selected to be Virginia ABC College Tour peer advisor.
  • Seven students from across the commonwealth were chosen to be on the Peer Advisory Council to help educate others on how to live a healthy life without alcohol.

Whitney Hawkins, 20, is an Interdisciplinary Liberal Studies (IdLS) major at James Madison University, a graduate of Nottoway High School and enjoys watching live plays. She is also one of the first-ever peer advisors for the Virginia Department of Alcoholic Beverage Control’s (ABC) College Tour.

College Tour is a series of one-day events that gives students the necessary alcohol education to help reduce underage and high-risk drinking, along with promoting a healthy lifestyle and leadership. This year’s tour will stop at James Madison University (Oct. 24), the University of Richmond (Nov. 7), Virginia Tech (Feb. 21, 2015), The College of William & Mary (March 21, 2015) and George Mason University (March 24, 2015).

Hawkins and six other college students from across the state were selected as College Tour’s first Peer Advisory Council. Peer advisors will help develop and plan the five College Tour regional conferences and work on-site during the events. They will also update Virginia ABC about alcohol-related issues on college campuses and offer suggested educational tools for college students throughout the academic year.

”These seven were selected because of their continued efforts with alcohol prevention and peer leadership at the college level,” said Virginia ABC Education and Prevention Manager Katie Weaks, “and because of their interest in helping us take this message to campuses across Virginia.”

Hawkins encourages students to attend one of this year’s regional conferences: “It’s a fun way to learn about underage drinking and the consequences that come with it,” she said. “I like that it promotes healthy choices and other alternatives to drinking.”

Participants will be alerted to dangerous drinking trends and learn strategies to prevent harm. They will also network with other students and professionals in order to strengthen prevention initiatives on their campuses.

Students and professional Virginia College Alcohol Leadership Council (VaCALC) members can attend College Tour for free, while professional, non-VaCALC members pay a $20 fee. Registration for each regional conference ends two weeks prior to the event. Please visit the Virginia ABC website for more details.


The Virginia Department of Alcoholic Beverage Control (ABC) is a major source of revenue for the commonwealth, contributing more than $1.8 billion to the general fund in the last five years. The agency currently operates 350 state stores. Its Bureau of Law Enforcement oversees more than 16,000 ABC licensed establishments while the Hearings and Appeals Division considers more than 700 cases each year. The agency also provides alcohol education and prevention programs for people of all ages. Now celebrating its 80th anniversary, ABC remains committed to progress and innovation in carrying out its control, service and revenue mission.

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  • Brunswick Native and JMU Student Named Virginia ABC College Tour Peer Advisor