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Virginia ABC > About > Media Room > 2012 > Virginia ABC Awards Six ‘Operation Undergrad’ Grants to Help Prevent Underage Drinking on College Campuses

Virginia ABC Awards Six ‘Operation Undergrad’ Grants to Help Prevent Underage Drinking on College Campuses

December 12, 2012

News Release Contact:

Valerie Hubbard - (804) 204-2327
Email: pubrel@abc.virginia.gov

Virginia ABC Awards Six ‘Operation Undergrad’ Grants to Help Prevent Underage Drinking on College Campuses

  • Six grants totaling $53,900 awarded.
  • Grants go to innovative campus efforts supporting alcohol education and enforcement initiatives.

The Virginia Department of Alcoholic Beverage Control (ABC) recently awarded six Operation Undergrad grants totaling $53,900 for alcohol education and enforcement initiatives on Virginia’s college campuses.

Funded by a grant from the Office of Juvenile Justice and Delinquency Prevention (OJJDP) and administered by ABC, the grants were awarded to a diverse pool of universities and a college that demonstrated creative and effective alcohol education plans geared to prevent underage and high-risk drinking. The following schools are the 2012-2013 Operation Undergrad grant recipients:

George Mason University; Fairfax ($9,000)

Funding supports the university’s Controlling Alcohol Abuse through Rigorous Enforcement program. Activities include:

  • Increasing both alcohol prevention education and strict alcohol law enforcement efforts; raising awareness throughout the Mason community on dangers of consuming alcohol recklessly and illegally.

Hampden-Sydney College; Hampden-Sydney ($9,000)

Funding supports Hampden-Sydney’s Operation Undergrad program. Activities include:

  • Increasing educational programming and enforcement efforts on campus; organizing and promoting more alcohol-free campus activities; developing and enhancing the Campus Community Coalition.

Longwood University; Farmville ($9,000)

Funding supports the Operation Undergrad @ Longwood University program. Activities include:

  • Increasing targeted enforcement efforts including saturated patrols, undercover operations and DUI checkpoints; organizing alcohol-free alternatives for campus socializing; developing and enhancing a social norms campaign and educational programming to increase students’ awareness of the consequences of illegal alcohol consumption.

Hampton University; Hampton ($9,000)

Funding supports the university’s Sober Chill program. Activities include:

  • Organizing alcohol-free student socializing opportunities; promoting the university police department’s underage drinking prevention and enforcement strategies; producing and distributing an educational video to serve as a community resource.

Virginia Polytechnic Institute and State University; Blacksburg ($8,900)

Funding supports the university’s Using Bicycle Patrols to Address Underage and At-Risk Drinking Among Virginia Tech Students initiative. Activities include:

  • Implementing a social media marketing campaign to provide educational messages about the dangers of underage drinking and promoting alternatives on the “Hokies for Party Positive” Facebook page; increasing enforcement efforts with the addition of strategic bicycle patrols by Virginia Tech and Blacksburg police officers.

Virginia Commonwealth University; Richmond ($9,000)

Funding supports the university’s Operation Undergrad program. Activities include:

  • Producing educational media and organizing forums for guest speakers to promote safe alternatives to underage drinking in the campus community; increasing police patrols and response using social media.
  • Virginia ABC Awards Six ‘Operation Undergrad’ Grants to Help Prevent Underage Drinking on College Campuses